Internet companies face another regulatory push from Congress, as two senators introduced legislation to update online privacy rules to protect children and teens.
Senator Ed Markey (D-MA) and Senator Bill Cassidy (R-LA) introduced legislation, which would prohibit internet companies from collecting personal information from anyone 13 to 15 years old without their consent. It would also limit targeted advertising to children and require companies to provide users with ways to remove personal information from a child or teenager. The legislation also creates a youth privacy and marketing division at the Federal Trade Commission, and even establishes a “Bill of Rights” for teens.
“Big Tech has a voracious appetite for children’s attention and data, and these companies have no problem prioritizing their own profits over the privacy rights of children and youth,” said Markey in a statement. “It’s time for Congress to quickly put in place tough safeguards that prevent these powerful platforms from following young people at every turn in the online ecosystem.”
the legislation is an update to the Children’s Online Privacy Protection Act, passed in 1998, requires online services to obtain parental consent if they collect personal information from children under the age of 13 .
Groups supporting the legislation include Color of Change, Common Sense Media, Campaign for a Commercial Free Childhood, and the Center for Digital Democracy.