MSNBC tops total viewers – Deadline

MSNBC attracted the most daytime viewers in February, beating all other cable networks in the ratings test, while The Rachel Maddow Show was the best regularly scheduled show.

Other news networks were also touting their numbers: CNN beat other networks in the 25-54 demographic in total daytime as well as prime time.

Fox News, meanwhile, returned to the peak in prime time among total viewers, after CNN conducted in January. Yet, in February, CNN’s numbers were up 61% in prime time from a year earlier, while MSNBC was up 23% and Fox News was down 30%.

In total, MSNBC averaged 1.36 million total viewers, followed by Fox News with 1.32 million and CNN with 1.19 million. Year over year, CNN is up 76%, MSNBC is up 37%, and Fox News is down 32%. In the 25-54 demo, CNN averaged 281,000, followed by Fox News with 210,000 and MSNBC with 206,000.

In prime time, Fox News averaged 2.47 million viewers, compared to MSNBC with 2.19 million and CNN with 1.69 million. In demo 25-54, CNN led with 411,000, compared to Fox News with 365,000 and MSNBC with 340,000.

The Rachel Maddow Show recorded an average of 3.54 million viewers, followed by Tucker Carlson tonight with 3.39 million, Hannity with 2.94 million, The five with 2.85 million and The last word with Lawrence O’Donnell with 2.56 million. In demo 25-54, Maddow led with 567,000, followed by Carlson with 515,000, Anderson Cooper 360 with 480,000, Cuomo Prime Time to 466000 and Hannity with 435,000.

The figures come from Nielsen via Fox News and MSNBC.

MSNBC said it was the first time they were No. 1 in all of cable for total viewers in a day, from 6:00 a.m. to 6:00 a.m., Monday through Sunday.

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