Michelle Vicary is leaving Crown Media Family Networks where she was since the company was founded decades ago.
Vicary, the company’s head of programming and production, will step down as senior vice president of programming at the start of June.
“We thank Michelle for her contribution to the growth and success of our networks and for helping to bring the hallmark brand par excellence to life,” said Wonya Lucas, CEO of Crown Media Family Networks. “We appreciate the passion and effort she has brought to our team and to the company.”
Lucas has brought in Randy Pope, SVP, Programming and Development and Darren Melameth, SVP, Programming and Content Strategy as interim co-directors of the department while the company seeks Vicary’s replacement.
This is the last major change at Crown Media since Lucas took the reins of the company amid controversy a year ago. She led a major restructuring that resulted in layoffs earlier this year.
Throughout his career at Crown, Vicary has held several positions. She helped establish her networks including Hallmark Channel, Hallmark Movies & Mysteries and Hallmark Drama with popular original films, series such as When the heart calls you, and Good witch in addition to directing the 9-year series of the Emmy-nominated daytime show, Home and family.
Although very popular, especially during the holidays, the original Hallmark Channel films have drawn criticism for their lack of diversity and inclusion, which Lucas has made a top priority.