Meghan Markle and Prince Harry’s brutally honest interview with Oprah Winfrey was watched by 11.3 million viewers in the UK on Monday night.
ITV aired the two-hour special, which it acquired last week in the wake of what CEO Carolyn McCall described as a “frenzied” bidding war. The show averaged 11.3 million as of 9 p.m., peaking at 12.3 million, according to nightly BARB figures provided by nights.tv.
This makes it Britain’s biggest TV show of the year, beating the final of The masked singer, which was watched by 8.6 million last month. It beat all other broadcasts on Monday, with 6.1 million viewers for a closest approaching 6:30 p.m. BBC News.
Oprah with Meghan and Harry’s 11.3 million viewers versus 17.1 million for the CBS show in the United States As my colleague Dominic Patten pointed out, that’s more eyeballs than last September’s Primetime Emmys and the Golden Globes in September. last week reunited.
ITV reportedly spent around £ 1million ($ 1.4million) on the interview – and it paid off very well for the broadcaster. McCall said ITV will “cover the cost” of the program through the sale of ads. “We will be delighted,” she said. McCall revealed there was a coin toss at the office for scoring.